The Future of Live Event Tech
by Jennifer Brisman, Founder & CEO of Event Planning and Guest Management platform VOW
For decades, the world of live events has been a whirlwind of organized chaos. Behind every concert, gala, or corporate event is a team of planners working tirelessly to juggle seating charts, guest lists, ticketing systems, and endless emails.
Despite the emergence of hundreds of event management tools, the industry continues to face two major challenges: fragmented platforms and fractured communication. These inefficiencies prevent event professionals from reaching their full potential, limiting creativity, causing frustration, eating away at precious time and impacting the experience of stakeholders and guests.